Database Marketer Resume

Added on August 18, 2011 in D, Sales and Marketing Resumes by admin

Jessica Gonzales
1109 Emily Ln, Carrollton, TX75010

Database management ♦ Marketing communication ♦ E-mail Template Design

Sales and Marketing Support Professional with more than 6 years of experience in time-sensitive, fast-paced environments. Highly developed skills in oral and written communications, multitasking, attention to detail, and perseverance to completion. Keen insight into clients’ perspectives, goals and target audiences. Proficient with various software programs including Word, Excel, Access and Goldmine.

Key strengths include:

♦ Database administration ♦ Market research
♦ Sales lead qualification ♦ Proactive problem solving
♦ Promotional copy writing ♦ Internal/external customer service
♦ Computer and procedural training ♦ Project coordination
♦ Relationship building ♦ New account development

Professional Employment History
Database marketing coordinator for trade-show design firm
• Assist the President, Creative Director and sales force of 9 in developing targeted message to promote company’s services (trade-show display design and client training seminars). Contribute ideas in brainstorming sessions and translate concepts into persuasive written materials (brochures, Web pages, and e-mail templates)
• Generate leads through extensive phone contact, which has facilitated the closing of numerous sales by determining clients’ interests and addressing their specific needs or concerns
• Enter and update all pertinent information for up to 700 clients and prospects on Goldmine system; create profiles and periodically send electronically distributed promotional pieces to keep company in the forefront for future business
• Initially train new sales consultants on data mining to their best advantage as well as empower them for success in prospecting and cold calling. Organize sales assignments to avoid duplication of efforts
• Coordinate all pre- and post-sale details with various departments
• Demonstrated versatility and talent in several areas; was retained on staff despite 2 company down sizings

Inside Sales Representative for graphic arts supply company
• Performed duties of sales liaison, assistant purchasing agent, and customer service representative
• Streamlined department by automating the quote process and systematizing sales literature

Westwood College, Dallas, TX – A.A.S., Marketing Communications, 2005
ITT Technical Institute, Richardson, TX – Applied Writing and Database Administration courses, 2006

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